Search engines are designed to notice when someone plays a video that you have posted. Because quality videos are so efficient at sustaining interest, and holding someone on your page for a longer time, search engines assign the page with the video a higher ‘stickiness’ rating, raising the overall ‘interest quotient’ that search engines give to a website, and raising the site’s placement in the hierarchy of search results.

Because search engines also look for regular updates, Big Ant Video have extremely competitive loyalty packages to encourage good practice, and to reward commitment.