If you’re going to a trade show soon, have a look at peoples behaviour around the different stands.
Whilst pull-up banners are slick and functional, they have become the norm, and usually there is a forest of them, making it very difficult to see the wood for the trees (!). Anyone with a video display (or better still a projector), draws the eyes of the passers by, and also offers a non-threatening way of educating people about their business. No-one feels awkward watching a TV!
Aganto wanted to showcase how simple their buildings were to construct, and how it could be achieved in just 4 days.
We created a High Definition 3D/photo video that broke the build down into the 4 days, and also allowed strong branding in terms of colour and logos,
When Flash Jordan approached us, they wanted to have a more effective and engaging method of reaching their audience, and also wanted the display to act as an education about their manufacturing process. Therefore we did macro-videography of the new range of jewellery, and then an inset of the process of making it in the second half.
The video was created in a single day to meet their deadline for their show, and the feedback was amazing. Visitors were able to see the jewellery in a level of detail that would previously need a magnifying glass, and it also allowed people to see the complete range without crowding the cases containing the items. It’s a simple thing to accomplish, but could be the key differentiator between yourself and your competitors…
About Big Ant Video
We are an efficient creative video production company based in Derbyshire, who specialise in web-based videos.
- educational video
- YouTube channels
- video testimonials
- company profile videos
- personal CV video
- trade stand video
- customer testimonials
- video logos
- interactive video
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